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In major towns in Gusii, there are a number of men and women who have created a career out of selling roast maize. 

Since not many people have the resources to roast maize, they prefer to buy it at these roasting joints. But in recent months, this business is beginning to decline.

According to many consumers, the sight of the seller and prospective customers touching the maize is a straight turn-off.  

What is interesting is that the seller will wrap the maize for you, meaning that your hands are not very clean, but his fingers will be all over the maize that he is about to give you. Those are the same fingers that will receive the money you will pay. 

How hygienic is this?