It seems the rivalry between two Tanzanian stars, Diamond Platnumz from Wasafi Records and Ali Kiba from King Music, is not just between their fans but also their families.
One strong supporter of Diamond Platnumz, who happens to be Ali Kiba's first cousin, has revealed that his close family members and Kiba's relatives, hate him for 'betrayal'.
Issa Azam said he got family enemies after he opted to go with his heart's desires, supporting Diamond, regardless of Ali Kiba being a family member.
Speaking with Bongo Five TV in an interview shared on Instagram on Sunday, Azam said his bold step of preferring Diamond to Ali Kiba was for the sake of his heart and being real.
Azam's and Kiba's mothers are sisters and the two, Ali and Azam, at some point in their lives lived together.
"Everyone has his or her type of artist, you cannot force, so when teams started, my team was Diamond, I was moved with the way he walks, his swag, his arrogance, so it was source of big trouble with my family. (Kila mtu ana type ya msanii wake, huwezi kumforce, ma-team team yalipoanza, mimi type yake ilikua ni Diamond, anapotembea, swag, kuvimba,....sasa ikaniletea shida kubwa upande wa familia yangu)," said Azam.
Diamond and Kiba have been great rivals not just in Tanzania but even here in Kenya and East Africa region at large.
The two singers have been trying their level best to outsmart the other.