When it comes to investing, women often get better results than men. We explore some of the possible reasons for their success.
Women’s short-term goals help them achieve the ultimate long-term goals
Women choose to invest in the small prospects available. They do not mind buying properties worth Sh 50,000- 200,000 rather than targeting a property worth 10 million that will keep them pooling resources for a long time, unlike men.
They are always informed
Women have a character of getting information before investing in their Chama’s and groups and this has continued to see them rise in investments in all areas, unlike men who reserve their ideas.
Well organized and better in pooling resources.
Women come together as a group of 5 to 10 women and strategize on how best to raise a targeted amount to buy plots. Their contributions are made on weekly basis and upon reaching the amount, they purchase properties for each one of them. “Unity is strength” has seen women own properties and invest in them.
They view investment as security for their future
With the cultural biases in women getting property from their families, they will always prefer to own a property of their own to secure the future of their children.