In an effort to encourage children to be alert while crossing the roads, Logistics company Multiple Hauliers and mining company Base Titanium have rolled out a campaign that aims to create awareness to school going children about road safety.
The campaign will see children in 12 schools along the Lunga Lunga- Likoni Highway given lessons on road safety.
The campaign was launched after the two organisations noted that the school going children cross the road carelessly and dangerously.
“This campaign launch is a reflection of Base’s safety first approach to everything we do and the commitment from everyone at Base to take responsibility to create a safe working environment,” Juma Lumumba, the Life Skills Superintendent at Base Titanium noted.
According to the National Transport and Safety Authority statistics, 714 people lost their lives in the first eight months of 2017 from 766 in 2016 while 647 pedestrians were reported to have suffered slight injuries down from 1,015 in 2017.