Jumia is set to open more experimental stores in the country.[Photo/Jumia/twiiter]
Online shopping platform Jumia, is set to open more experiential centres.
The centers are menat to educate customers and build online trust when shopping.
The company expects to open an additional 5 to 10 stores this year, in Kisumu, Eldoret and Nakuru.
Jumia opened its first experiential centre in June last year in Nairobi CBD.
“The aim is to provide touch points for customers, where they can ask questions and place orders for our various online services. Our in-store team will explain how ordering works, help them choose from our 700,000 products and can troubleshoot should any issues arise,” said Jumia Managing Director Sam Chappatte.
The offline experiential centres have touch tablets, free WiFi and customer service desks. Currently, the experiential centres do not stock any items, as the centres.